My contribution focuses on Generation Z and Millennials, who demand (and expect) different customer service from your company. Some conclusions:
- 50% of Gen Z will leave your company after just one bad experience, and 92% after two bad experiences in the customer journey.
- Gen Z prefers chatting over calling.
- 85% of Gen Z checks social media for positive references.
- Gen Z is sensitive to messages from authentic individuals.
- Only 16% of Gen Z uses Facebook, while 41% use Instagram.
- 81% of Gen Z struggles with financial issues, especially during life events such as moving in together.
Post Tags :
Share :