For the marketer

Reach the right client at the right moment - automatically.

No more bulk mailings. You see daily which clients are ready for a conversation, get ready-to-send content per segment, and measure the outcome directly - in commission, retention and conversion.

Our clients
Yellow Hive Soderberg and Partners Alpina Group Op Groen YouSure Zekerheut NLG Verzekeringen Certe Group Induver VMD Koster DGA Financieel Adviseurs Concordia
Sound familiar?

You run campaigns.
But something doesn't quite add up.

You email everyone, reach no one effectively

The same newsletter to 10,000 clients. Low open rates, poor conversion - and you don't know why it isn't landing.

Segmentation takes too much time

Data is scattered across systems. By the time you have a good segment, the moment has already passed.

You don't know what works

Campaigns go out, but the link to commission impact or client retention is unclear. You optimise for opens, not outcomes.

Personalisation is manual work

Every personalised email means hours of work. Scaling to thousands of clients is impossible without additional headcount.

What Onesurance does for marketing

You know who you're reaching. You see what it delivers.

Onesurance scans your full book daily and delivers segments you can use right away: churn risks, cross-sell signals, duty of care gaps. Including personalised content per client, and results you tie directly to commission and retention.

Retention campaigns

Reach clients before they churn

Top Defend identifies clients with a high churn risk. You send the campaign - automated, personalised, at the right moment.

  • Ready-made churn segment available
  • Personalised email generated per client
  • Open rate up to 3x higher than bulk
Cross-sell campaigns

Reach clients at the right life event

Top Sales signals when a client needs additional cover. You respond immediately with the right message.

  • Life-event segments created automatically
  • Content tailored to the specific situation
  • Higher conversion through relevance
Duty of care campaigns

Demonstrate that you care for every client

Top Care monitors the duty of care status across your book. You communicate proactively - with demonstrable evidence of your approach.

  • Duty of care gaps per client made visible
  • Proactive communications sent automatically
  • Demonstrable audit trail for the regulator

From book data to campaign. In a day.

1. Data analysed

  • Churn risk per client
  • Cross-sell potential scored
  • Duty of care status calculated

Daily. Automatically.

Book analysis

2. Segments & content ready

  • AI segments by value and urgency
  • Personalised content per client
  • You control the tone of voice

No manual segmentation.

AI Agent

3. Results in commission

  • Not measured in opens or clicks
  • But in retained commission
  • And additional policies sold

Measurable down to the euro.

Business impact
The platform

Segmentation and results, visible in one dashboard.

No separate reports. You see directly which segments deliver the most, which campaigns are running and what the result is - in commission.

Top Sales dashboard - cross-sell potential per policy type and segment
Top Sales - Segmentation & potential
Cross-sell potential per policy type. Filter by segment, coverage ratio and relevance. Top Sales leads visible at a glance.
Results dashboard - campaign KPIs and conversion per office
Results - Campaign KPIs
544 leads approached, EUR 582K value, EUR 176K captured. Conversion per office, contact status and commission impact in one view.
Proven results

Campaigns that truly contribute to your book.

-80%
churn reduction
proven results
3x
higher open rate vs. bulk communications
through personalisation on client data
EUR 50K+
commission retained via AI-driven campaigns
pilot Top 20 broker, 3 branches
0 FTE
additional capacity needed for scalable personalised communications
fully automated
Two markets, one platform

Personal or commercial lines - you set the focus.

Personal lines

Campaigns at scale

100,000+ clients reached without additional FTE

  • Automatic segmentation on churn, cross-sell and duty of care
  • Personalised emails generated per client
  • Continuous monitoring - no more manual selection
  • Measurable impact on commission and client retention
Commercial lines

Content that empowers advisers

Marketing and adviser work together from the same signal

  • Campaigns aligned with adviser priorities
  • Tailored conversation support per client
  • One consistent client touchpoint - marketing and advice
  • Duty of care communications automated and demonstrable
Data & integration

All data, one platform.

Onesurance pulls client data from your existing back office and enriches it with external sources. No CSV exports, no manual integrations.

ANVA · CCS · DIAS

Back-office systems

Direct connection to the most widely used systems. Policy data, client relationships and commission available automatically.

CBS · BAG · KvK

External data sources

Demographic context, company data and value assessment per client - automatically enriched without manual effort.

3w

Implementation time

From data connection to first campaigns - three weeks on average. No disruption to ongoing marketing.

Channels & compliance

Multiple channels. Fully GDPR-compliant.

Onesurance sends via the channels you already use - and complies with all privacy regulations.

Email & bulk mail

Personalised retention and sales emails on AI segments. Bulk campaigns at scale, individual follow-up automated. Content is customisable - you keep control over tone of voice and branding.

Chat & WhatsApp

Chat Agent for client interaction via website and messaging. Automatic handling or escalation to adviser for complex queries.

GDPR-compliant

Consent management built in. Opt-out processing automated. No campaigns to clients without consent. Full audit trail for the regulator.

Custom content editable

AI generates content, but you customise it. Templates, tone of voice and branding stay in your hands. No generic messages on behalf of your firm.

No bulk. No guesswork. AI-driven campaigns based on what is happening in your book - measurable down to commission level.

Get started

Ready for campaigns that actually work?

See it in action

Request a demo for your book.

In 30 minutes we'll show you what your segments look like, which campaigns are ready and what the expected impact is on commission and client retention.

Book a demo →
Convince your leadership

Want to introduce Onesurance to your organisation?

Share the leadership page - or ask us to contact your manager directly. We'll provide the business case.

See the leadership page →

Operational within 3 weeks · Works with your existing tools · ROI-first pricing: investment earned back in commission